Brand Strategy Lunch & Learn

Brand Strategy Lunch & Learn

Join Brian Geddes from Direct Ad Factory as he explains what's involved in the Brand Strategy workshop to develop:

• The Why – the reason you exist. Why should anyone care about doing business with you?

• Bigger Purpose – What do you offer that is bigger than your actual service or product?

• Founders Vision – The legacy of the business.

• Mission and vision are on the same level, however, they are often used interchangeably but incorrectly.

• Goals – Short-term objectives that support the mission and vision.

Don't miss this Lunch & Learn from 12 - 1 pm on Thursday, Nov 25.